Who’s the enemy?

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At a book fair last weekend, I talked to several authors about life after publication — that is, the marketing life. Then I saw this.
It’s a great little reminder of what many successful marketing campaigns look like.
And, frankly, it’s not a bad plot reminder either.

The Amazingly Simple Anatomy of a Meaningful Marketing Story [Infographic] – Copyblogger
http://www.copyblogger.com/meaningful-marketing-story/

“Oh, what a night”?

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In the category “too good to be true” comes this — actually  true — story about a sleep-over at a London book store. Wish I could have been there.
But, what if it were some other kind of store? A gun shop? Or a restaurant? Or an electronics store? Or a car dealer?
Where would you want to be locked in? Where would you want your characters to be locked in?

Read ’em and sleep: how one tweet led to a literary lock-in | Books | The Guardian
http://www.theguardian.com/books/2014/oct/25/tourist-tweet-literary-lock-in-waterstones

By the way, it was inspired by the story of a Texas tourist who did get locked in a London bookstore.

“Quoth the raven …”

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With Halloween about a week away,  and NaNo beginning the next day, there are bound to be a few folks considering a detective or a horror novel. Here is a chance to study one of the founders of the field.

Download The Complete Works of Edgar Allan Poe: Macabre Stories as Free eBooks & Audio Books Open Culture
http://www.openculture.com/2014/10/download-the-complete-works-of-edgar-allan-poe-macabre-stories-as-free-ebooks-audio-books.html

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