Plant before the rain

Now that you’re planning your brainstorming party (see yesterday’s post), it’s time to expand the metaphor.
Consider planting idea seeds before dousing then with brainstorm rain.
This Fast Company article suggests you’re likely to wash away unrooted ideas in a flood of enthusiasm after you hear the first few in a traditional session.
In short, if you want to maximize the variety of  ideas at your brainstorming party — after you play the word games — have everyone write down some ideas quietly before you share and develop them.

Brainstorming Doesn’t Work; Try This Technique Instead | Fast Company | Business + Innovation

http://m.fastcompany.com/3033567/agendas/brainstorming-doesnt-work-try-this-technique-instead

Take them by storm

Brainstorming is something you can do alone, but it’s not nearly as much fun. Next time you get stuck, invite your writer’s group or some writer friends to a brainstorming party.
Go a little crazy. Play some silly word games. Find lightning swizzle sticks for your punch.
Then try these tips. Bet you all go home with an idea you can use.

5 Tricks To Brainstorm Like It’s Your Job | Entrepreneur.com

http://m.entrepreneur.com/article/234637

This writing life

A friend who used to work in radio and I were comparing notes this week about how writing varies for different media. We agreed that it generally needs to be tighter for radio than print, but that it should be “good” for both.  We also agreed research is important, in addition to word choice and grammar.
We talked a little, too, about how people in various media work. Here’s more on that topic from one of radio’s best.

I’m Ira Glass, Host of This American Life, and This Is How I Work

http://lifehacker.com/im-ira-glass-host-of-this-american-life-and-this-is-h-1609562031